Category: Stream of Consciousness

More Stupid Ideas in Digital Distribution

Stop me if you've heard this one: a media company does a promotion, is totally unprepared for the traffic it generates, the servers are obliterated so that legitimate customers can't access their stuff, and all the while pirates are still able to trivially obtain the media in question.

I'm talking about Comixology and Marvel, but I could just as easily be talking about EA ('cept that last part I guess; to my knowledge there's no crack to run SimCity without a network connection as yet).

Marvel started a big promotion the other day: 700 free issue #1's through Comixology.

The demand took down the Comixology site for two days. And it's still running slowly.

To blame for all this? Two things:

  1. a client-server distribution model with only a single website available to download from, and
  2. DRM on the files to make sure nobody else can set up a mirror.

Well, I should say "to make sure nobody else can set up a legal mirror", because, well, if you've been on the Internet for five minutes and are not a complete dumbshit, you're probably aware that anyone who wants those comics can trivially find pirated copies.

Go the legal route, with Comixology? You get a proprietary file that you can only read in their program. Provided you can access their fucking website at all.

Go the illegal route, through some dodgy website? You get a CBR, or a CBZ, or a PDF, which you can read in any program that supports that format. And you don't have to worry about whether a single specific website is actually working in order to acquire that file.

It doesn't take a fucking genius to see which is the superior, more customer-friendly option.

Let's talk about what customers want. Hey, I like comics. Let's start with me. Here, maybe this will help you get a feel for just how much money you could potentially squeeze out of me:

27 shortboxes, a long box, and a stack of bags a couple of feet high of books I haven't boxed yet

Not pictured: 14 more shortboxes, plus about 2/3 of a bookcase taken up by hardcovers and trades.

My point is, I have spent a fuck of a lot of money on comics over the course of my life.

You know how much I've spent on Comixology? Zero. The Dark Horse digital store? Zero.

And make no mistake: that's not just because I prefer physical comics. I do, but I've downloaded any number of free comics from both those stores. I've read them and I've enjoyed them. I'd be adding those 700 Marvel #1's to my collection right the fuck now if the website were functional.

But free is the amount I am willing to pay for a DRM-infected book, comic or otherwise. If you won't let me read the file on whatever computer I want, in whatever program I want, then you're not getting a damn dime from me.

I realize I'm not the guy Comixology's trying to appeal to here -- they're trying to draw in new readers, not people who know what happens on Wednesdays. I get that. I'm not the target audience here.

But the target audience is getting timeouts too. Not just new readers coming for the Marvel promo, but existing customers who can't access their accounts.

So, here are a couple of points to start with that I think should be blisteringly obvious:

The very idea of restricting access to a free digital giveaway is completely fucking insane.

Why put DRM on something you're giving away for free? What conceivable reason is there for this? Why would you want to restrict copying of a free promotion that you are doing?

And why only make it available from a single distributor?

I mean, I get the reasoning behind that one, at least: they want to turn people into Comixology customers. They don't want people to just grab the free comics and never bother coming the the Comixology site. I get the theory.

But in practice, well, how's that working out for you guys? You getting any customers out of this thing?

Here's the right way to do it: just post all 700 files in a big torrent file. Make them CBR/CBZ format. And stick an ad for Comixology in every file.

Ever see a popular torrent collapse under the weight of high demand? Of course you haven't. Because that is the opposite of how BitTorrent works. BitTorrent is at its absolute best on files that are in high demand.

Now, I know why media companies don't take advantage of BitTorrent: because that would legitimize BitTorrent. As far as the publishers are concerned, BitTorrent is synonymous with piracy. They want the protocol banned entirely -- so of course they're not willing to acknowledge that it can be used as a tool for legal distribution, and a very very good one at that.

So instead, they opt for DRM-encumbered files distributed through a traditional client-server model -- and create this gigantic fucking debacle. And you know what their takeaway from this is going to be? "Well, obviously we need to make sure we've got more bandwidth next time." They're going to think that the problem is that their stupid distribution model wasn't implemented correctly, not that their stupid distribution model is stupid.

"Let's just make sure we've got more bandwidth next time" was EA's solution to the authentication problems that Spore users faced in 2008. 5 years later, did it work?

As long as you're thinking that the fix is a better delivery mechanism for DRM-infected content, you're doing it wrong. The problem will persist.


But you know, there are lots of great digital comics out there that aren't from Comixology and aren't DRM-infected. I've gushed about Mark Waid's Thrillbent before; those are all DRM-free and free to download. I also enjoyed the first issue of Dracula the Unconquered by Chris Sims, Steve Downer and Josh Krach; it's DRM-free and only costs a buck.

The point here isn't merely to castigate companies who do it wrong -- please reward the ones who do it right.

Memory

Memory's a damned interesting thing.

I got married yesterday. Obviously this is one of those things that, barring brain damage or Alzheimer's, I will remember for the rest of my life.

And while nothing in life is ever perfect, if you do it right the good will supersede the bad.

If we remember, ten years from now, how sick we were on our wedding day and the days surrounding it, we'll remember how we pulled it together and made it happen anyway, spoke our vows and made our speeches and ate and drank and danced.

If we remember, ten years from now, how tight money was, we'll remember that we put together a beautiful ceremony and were surrounded by our friends and we didn't need bags of cash to do it.

And ten years from now I'm sure nobody will remember the dead rabbit right outside the bridal suite. (Bridal suite? Is that the right nomenclature? The building where she was getting her dress on, anyway.)

My life is pretty great right now -- even if I ache all over and can't breathe. That stuff? It'll pass. Way I figure it, we're just getting the "in sickness" part out of the way early.

It hasn't been a big change -- not really. I'm getting used to the feel of a ring on my finger, but other than that I feel about the same. We've been together nearly four years now -- marriage was a formality and an excuse for a big party.

Thanks against to everyone who came; I'm sure this isn't the last I'll say on the subject.

Mushy Stuff

I suppose that I should say a few words about the lady I'm marrying.

Longtime readers of this site have seen me bounce around -- I was still in high school when I put the original version up. In the years since, I've gone from school to school and job to job. Generally, I've been pretty happy (even during my "I hate you all" phase). But a lot of the time I was pretty lonely, and, at least since finishing college, I pretty consistently haven't known what was coming up next in my life.

I suppose that last is still true to some extent. At the moment I'm between temp jobs and don't know what the future may bring.

But I know who'll be there with me.

It's not just that I'm not lonely anymore. It's not just that I met a lady, or that I met a lady who's smart and kind and laughs at (most of) the same things I do. Or that we clicked pretty much immediately and have made it four years so far.

It's all of that. All of it together. It's that we make each other better. It's that whatever happens, we'll face it together, we'll be stronger for it and for each other, and it'll all come out in the end.

Linux is Ready for Your Dad

Well, maybe not your dad. But mine, at least.

My dad's in town -- I'm getting married, you see -- and asked me if I could get him a computer to use while he's here.

All I had lying around was an ancient Dell Dimension 8230. I suck Win7/32 on it.

And then found out that the audio didn't work. For Dad that was a deal-breaker.

I opened up the box (and was surprised not to get a cloud of dust to the face -- I don't remember blowing it out, but I must have, and fairly recently) and determined that the sound card is a Creative SB Live, model number CT4780. And that there's no Windows Vista/7 support for it.

I found a third party driver at kxproject.com, but it hadn't been updated since 2009 -- and didn't work either.

So at this point I asked my dad if he wanted me to install Windows XP on his computer, and probably wait the better part of 2 days for all the patches to download and install, or if he'd rather I put Linux on it. He said to give Linux a shot. (He'd used it for a little while at home when his Win7 installation was giving him trouble and a friend installed it for him.)

I settled on Xubuntu for a machine of that vintage. The install was quick, it had a checkbox for non-free software (including Flash and MP3 support), and it seems to support all the hardware out of the box -- including the sound card. And it runs faster than Win7 did.

Now, my dad's not a gamer. He doesn't even use Office. All he needs is a browser and Flash.

Which is of course true of an increasing number of users -- hell, Google's selling a $1300 laptop that just runs a browser. So it's not like this is a major bombshell or anything -- but it's still an interesting shift, no?

Riddle Me This: When is a Spoiler Not a Spoiler?

When it's on the damn cover.

Robin, RIP

"Spoilers" follow. If, you know, you looked at that cover and found yourself scratching your head wondering what could possibly happen in this comic.

As I may have mentioned once or twice last week, I've been laid-up with a cold. I wasn't up to leaving the house for comics last Wednesday. I knew there was some big "One of these characters will die!" thing going on in Batman Inc #8, that comics sites like Bleeding Cool were filling their headlines full of spoiler warnings, and that non-comics media outlets like the New York Post were blithely covering it with no such concern for spoiler warnings.

And then, on Thursday, one day after the issue hit, I ran across a headline on Robot 6 that spelled it out. I was pretty pissed-off at the breach of etiquette.

Up until I finally made it into the comic shop yesterday and actually saw the issue in question.

At which point I realized that yes, all this spoiler-warning nonsense really was nonsense. It's not a spoiler if it's on the damn cover.

The issue itself wasn't bad. Had some good moments; I particularly like Damian telling Dick he was his favorite partner.

The ending -- well, there are some fantastic reaction shots of both Batman and Talia, but ultimately the whole thing actually felt a little anticlimactic considering how much it'd been built up.

Plus, it's comics. Odds he'll actually stay dead? There is a comic book called Batman and Robin. To the best of my knowledge, it is not being cancelled. I suppose they could make Tim Robin again, or there could be some other Robin, but...well, I'm pretty sure Damian's going to get better. Lazarus Pits may be involved.

(There's also the point that the cover is based on one from the Batman: RIP arc a few years back. Batman, of course, also did not actually die. And "RIP" turned out to stand for "Rot in Purgatory". Which, I guess to be fair, is an apt way to describe all the benched DC characters.)

Another Damn Installment of Thad Has a Cold

Let's see -- what-all meds did I take when I got out of bed this morning?

Cough syrup, two inhalers, nose spray, Mucinex, and a multivitamin. Plus a cup of coffee and, once I had a breakfast of oatmeal in me, ibuprofen too. Seems like I'm forgetting something; there was a lot there.

My fiancée appears to have caught what I have. She went to urgent care and they told her it was allergies, which I'm pretty sure it isn't seeing as she's got the same symptoms I've had all week.

She's not coughing yet, though. I just started coughing really badly a day or two ago. Barely slept last night. Going to take an inhaler at bedtime tonight; probably won't be able to sleep that way, either, but better to lose sleep because I'm amped up on albuterol than because I can't stop coughing.

Still improving, and hopefully we'll both be fine by next weekend. But man there's so much to do and I've lost a whole week to this mess.

Improving

Better every day. Throat's still sore, but I'm starting to get my energy and balance back.

Cough's worse, though, and neither cough syrup nor inhaler are doing much good. As such I still don't want to engage in any kind of physical exertion -- hell, it's so bad I don't even want to drive right now, for fear of having a coughing fit and running off the damn road.

Haven't even made it downtown for comics. I've managed to get this far without finding out who dies in Batman Inc #8 and am hoping my luck holds.

At least I'm feeling good enough to contact people about the party before the wedding next week. Just not quite good enough to actually clean my house up so I can have people in it.

Doctor Who: Kinda

Still pretty out of it with a head cold, so here's another old Who review. Originally posted Brontoforumus, 2009-09-07.


Kinda (the first syllable is pronounced like "kin") is a Fifth Doctor serial. I checked it out because I read on Tardis Wikia that it's one of Moffat's two favorite serials. After watching it, I don't quite share his enthusiasm, but I understand why he likes it.

The high concept is Dr. Strangelove set in the Garden of Eden. The Doctor lands on an unspoiled planet with apparently-primitive natives, and finds a military expedition sent to survey it. The second-in-command of the crew goes crazy, takes over, and decides he's going to blow up the world, while an evil entity enters the world through Teagan's dreams and launches an attack to force his hand.

The highlight is that dreaming sequence. It's some Lewis Carroll fever-dream shit, and precisely the kind of thing you'd expect from a Moffat episode. The other Moffat-y bits are the sense of confinement, of an oncoming and implacable enemy, and of a crew going crazy, as well as characters who speak in riddles. And lots of iconic imagery.

In the end, my main problem with Kinda is that I just don't like the Fifth Doctor very much. He's got this air of helplessness and incompetence about him. During several of the sequences where he's at Hindle's mercy, I found myself thinking, "#3 would have just judo-chopped the motherfucker."

The last episode of the serial has the most straightforward story, and suffers from it. The final confrontations with the antagonists are somewhat anticlimactic. The ending does redeem itself a bit by being one of those nice oldschool short-and-sweet Who goodbye scenes that is utterly unheard of in the RTD era.

Ultimately, there are some great damn ideas in Kinda, and it's a perfectly solid serial, but I certainly wouldn't call it one of the best. Worth a rental if you're still getting discs from Netflix, but it's not available for streaming and I wouldn't pay the $20 Amazon is charging for it.

Struck Down!

I seem to have caught something. Sore throat, cough, aches and a general lack of energy.

I guess it's better I get it now than a week from now; I've got time to rest up and take my vitamins and hopefully beat it back well in advance of my pending nuptials.

But man it is interfering with any tasks more complex than "send people E-Mail to let them know when to be here".

I still need to buy a bowtie.

Downtime

So the site didn't resolve for a good chunk of yesterday. That's down to a problem with the hosting provider; both its nameservers were down. That's a fucked-up day; I sure am glad I don't work there anymore.

I should probably back this thing up more often, just in case. I write up all my posts in a text editor anyway, and could restore them by simple copy-paste if ever needed, but it would take awhile.

Running the backend of the hosting company (which also offers rent-an-admin services, and which at the time was also a DSL and dialup ISP) is the toughest job I've ever had -- and the worst-paying, which is why I finally left; I'd have been happy to take a high-pressure job or a low-paying one, but not both at the same time. I've certainly got my share of bad memories of being called in on a Sunday due to a network meltdown -- actually, again, it was the third or fourth consecutive time that happened on a Sunday when my boss had promised to cover it and said it was okay for me to take a 25-mile trip to Tempe that I decided I couldn't keep doing it.

That boss is long gone, though, and another of my old bosses is back in charge. I'm glad he's got things in hand but I sure don't envy him -- and keep in mind, that's coming from a guy who's been unemployed for the past four months.