Category: Games

Go, Ken, Go! -- Part 1: Sonic Fandom ca. 1996

I'd like to talk about Archie v Penders, because it fascinates the hell out of me. In fact, I've got enough to say about it that I'll be on the subject for most of the week, if not longer.

But I should probably get some disclosure out of the way first.

First of all, my feelings on creators' rights are pretty well known.

And second, I corresponded with Ken Penders for years in the mid-1990's and he was pretty cool to me.

It may be hard to remember in these days where I can just get into a political debate with Ethan van Sciver or ask Kurt Busiek about his unpublished Final Fantasy comics, but it wasn't so long ago that most people didn't have the Internet and it wasn't common for fans to connect directly, personally, and regularly with comics creators.

The first cartoonist who I ever knew to directly engage his fans online was Ken Penders. (Not the first person, and not even the first person who worked on Sonic the Hedgehog at Archie -- that honor goes to editor Paul Castiglia, who likewise was a class act -- but the first person who was actually writing, drawing, and inking the things.)

In those days, the main place where I participated in Sonic fandom was on a mailing list run by Ron Bauerle. And when I say "mailing list" I mean something less sophisticated than an automated majordomo system; I mean people E-Mailed Ron and he forwarded those E-Mails to a list of addresses, manually, with some edits and comments of his own.

Ken was kind, engaged, patient, and forthcoming. He took the credit or blame for ideas that were his, and he was entirely candid about decisions that were forced on him by Archie or Sega.

I always liked the guy, though I grant I often had a funny way of showing it. I was thirteen, fourteen years old, and behaved about like you expect an angry, entitled, teenage member of comic book fandom to behave. And Ken was always patient and polite with me (and others), even when I didn't earn it.

In my defense, there were times when he actively and transparently trolled the fans. The biggest thing that ever happened on Ron's mailing list was when one day Ken posted -- in a fake casual, "oh by the way" manner -- that he'd just written a script where he killed off Princess Sally.

He may not have deserved all the vitriol he got for that -- but he did very clearly and deliberately invite it.

(And while I remember being nastier than I should have been, I won't recant the substance of my criticism of the story -- if possible, my disdain for the "women in refrigerators" and "revolving door of death" tropes has only deepened in the intervening years. It was a terrible idea, a terrible execution, and, all right, at least the "Director's Cut" reissue of #50 shows that editorial meddling made the comic even worse than if Ken had done it the way he wanted to.)

But again, I always liked Ken -- he was a nice, friendly, forthright guy, who made time for his fans. Even when I didn't like the comics he was writing or drawing, I still liked him.

And, nontrivially, I also think he's a big part of why Archie's Sonic comic is still out there.

The mid-1990's were a weird time for Sonic fandom. The cartoon had ended, and the games were going through what would become the longest dry spell in their history.

Nobody expected, fifteen and twenty years ago, that Sonic the Hedgehog would still be running in 2013, zooming toward issue #250. (And that fact is essential to understanding the current legal disputes. It looks to me like Archie got sloppy with its paperwork, precisely because this was a licensed comic that they didn't think would last. But more on that tomorrow.)

Indeed, Ken didn't tell us at the time, but there was every possibility that the book was going to end with #50. I mean, given that the story arc was called Endgame, that should have been obvious, in hindsight.

But Ken, more than anybody else, is the guy who kept the book afloat. He's the one who took the wheel in the teens (#16?) and decided the book should depart from the slapstick roots of the Scott Shaw/Mike Gallagher/Dave Manak era and generally start to look more like the Saturday morning cartoon. He wrote more complex, character-based stories. That's how the comic attracted an audience outside its 8-to-12-year-old target, how it managed to keep its 8-to-12-year-old target, and generally the reason there's still a Sonic comic at all. Ken believed in the book, he took it seriously, he made it the best he could. It wasn't always great -- in fact, there were times it was downright lousy. But a Ken Penders story was still usually better than anything printed in the first 15 issues.

And look, I quit reading Sonic comics ages ago. People say Ian Flynn is great and I take them at their word. I definitely acknowledge the possibility that he's writing better comics than Ken ever was. I don't know.

But I am pretty confident that Ian Potto would never have gotten a job writing Sonic the Hedgehog if not for Ken Penders. Firstly, because there wouldn't have been a Sonic comic if Ken hadn't shepherded it through some of its most turbulent years, and secondly, because it was guys like Ken, Paul, and Karl Bollers who interacted directly with the fandom and created an environment where fans like Flynn and Dawn Best could actually make the step to pro.

So anyhow, that's my bias in all this. I like Ken Penders as a dude. I like a lot of what he did when he wrote and drew Sonic and Knuckles. I don't like a lot of what he did, too -- and while a lot of that's down to editorial meddling by Archie and Sega, some of it is indeed down to decisions made by Ken himself.

But that's not why I think he's right and should win the case against Archie -- indeed, when he first announced he was pursuing legal remedies I thought he must be crazy, and said so, rather rudely.

But as the facts have come out, I've found myself believing Ken isn't just morally in the right, he's legally in the right.

And that doesn't have anything to do with whether I, or anyone else, actually like him, as a person or as a writer or as an artist.

That's a point Sonic fanboys just can't seem to grasp in this case: whether or not you personally like Ken Penders's Sonic and Knuckles comics is completely irrelevant to the merits of his legal case.

Zeldas

It's kinda funny how Parish's Anatomy of Zelda 2 series got me interested in replaying the game, and now it's halfway to convincing me not to finish it.

And talking of Zelda, Nintendo's gone and announced A Link to the Past 2. Don't go writing checks you can't cash, now, Nintendo; you wanna use that title you'd better be damn sure.

I've spent the past twenty years trying to find another game like LttP. I've only really found one: Link's Awakening.

My gripes about the 3D Zeldas are well-worn and don't need repeating. But even the top-down ones haven't managed to capture my interest. I played a bit of the Oracles games and Minish Cap but they just didn't quite do it for me. Four Swords was great, but it was a bitch getting four Game Boys together to actually play the thing. I expect we'll hear about a Wii U sequel any time now given that the console seems to be made for exactly that sort of thing.

I've tried other games in the genre, from the new -- I'm enjoying Bastion quite a bit but it's about as far from open-world exploration as it gets -- to games closer to LttP's own vintage -- I dig Soul Blazer all right but the sudden difficulty spikes at the bosses are pretty discouraging.

So, what the hell, Nintendo, show me what you've got. Show me a big open world with a bunch of off-the-path secrets for me to stumble on, and don't waste my time with a bunch of goddamn mandatory fishing minigames, and I just might save up and get myself a 3DS.

There's more to LttP than the enemies and mechanics. I hope the crew on this game understands that and doesn't deliver us yet another rote Zelda sequel.

Still, even if it is a rote sequel, it's nice to be looking down at it from overhead for a change.

Peter Moore Gives a Master Class in Bullshit Internet "Debate"

Yesterday, in a discussion about bullshit argument tactics employed by corporate mouthpieces defending bad policies, I quoted a bit of EA COO Peter Moore's asinine response to his company's commanding lead in the Consumerist's annual Worst Company in America survey.

I picked one particular bullet point, but really the entire thing is an amazing example of what I'm talking about. Logical fallacies piled on top of terrible metaphors wrapped in insults to the reader's intelligence. I think the whole piece really deserves a going-over, piecemeal.

The tallest trees catch the most wind.

That's an expression I frequently use when asked to defend EA's place in the gaming industry.

You know, I used to live in a house that had a tall tree out back.

It's true that it caught a lot of wind.

It's also true that that wind made it pretty fucking hazardous. One time during a storm, one of its branches broke off and smashed through a block in our fence.

We were lucky it just hit the fence by the alley, and not power lines or our roof or our neighbors'.

You know how it got so tall?

By digging around in shit.

Its roots grew down through our sewage pipes. The place had serious plumbing problems for years and years.

Finally, before we moved out, my roommate (the owner of the house) had the tree taken out. Then he dug a trench in the backyard, and had the pipes replaced. The long day of digging coupled with the exposure to sewage made him seriously ill.

So, you know, "The tallest trees catch the most wind" is one way of putting it.

Another way is, the tallest trees are dangerous, expensive, and may leave you covered in shit and physically ill.

And it comes to mind again this week as we get deeper into the brackets of an annual Web poll to name the "Worst Company in America."

This is the same poll that last year judged us as worse than companies responsible for the biggest oil spill in history,

I'ma stop you right there, Pete.

I mean, nice weaseling on the plural there, but you're talking about BP.

I wonder why British Petroleum didn't win the Worst Company in America poll.

the mortgage crisis, and bank bailouts that cost millions of taxpayer dollars.

Now, here Moore makes what may be the only reasonable point in this entire piece.

And that's, yes, it is fucking ridiculous to suggest that EA's the worst company in America.

It's not even in the running.

EA may be terrible, but anyone who tells you it's the worst company in America is stupid, lying, or both.

The complaints against us last year were our support of SOPA (not true),

Moore is technically correct here, but it's a bit misleading. According to techdirt, Sony, Nintendo, and EA never actually endorsed SOPA -- but they did sign on to a letter from the Global IP Center that suggested something a whole lot like SOPA.

and that they didn't like the ending to Mass Effect 3.

Yeah. That's why people are calling EA the worst company in America.

That and they hate gay people. But I'm getting ahead of myself.

This year's contest started in March with EA outpolling a company which organizers contend is conspiring to corner the world market on mid-priced beer, and (gulp) allegedly waters down its product. That debate takes place in bars -- our audience lives on the Internet. So no surprise that we drew more votes there.

Let me cut to the chase: it appears EA is going to "win." Like the Yankees, Lakers and Manchester United, EA is one of those organizations that is defined by both a legacy of success, and a legion of critics (especially me regarding all three of those teams).

Again, Moore makes a fair point that there's an echo chamber here. The kind of person who hates EA is exactly the same kind of person who likes to game stupid online popularity contests. EA keeps getting voted the worst company in America for the same reason that Time's list of the most influential people in the world spells out "KJU GAS CHAMBERS".

But once again Moore brings up an analogy that maybe works on a level besides the one he intended.

Because hey, Pete -- when people say they don't like Kobe Bryant, maybe it's not just because he's so goddamn good at basketball.

Are we really the "Worst Company in America?" I'll be the first to admit that we've made plenty of mistakes. These include server shut downs too early, games that didn't meet expectations, missteps on new pricing models and most recently, severely fumbling the launch of SimCity. We owe gamers better performance than this.

Moore may be willing to admit EA's made mistakes, but sure doesn't seem to keen on acknowledging what those mistakes actually are. Watch him trotting out the company line that the problem with the SimCity launch was that they didn't implement its always-on requirement correctly, not that the always-on requirement was the mistake.

Some of these complaints are 100 percent legitimate -- like all large companies we are not perfect. But others just don't hold water:

  • Many continue to claim the Always-On function in SimCity is a DRM scheme. It's not. People still want to argue about it. We can't be any clearer -- it's not. Period.

Oh boy, now we're getting into the real nutmeat of the bullshit here.

I covered this one yesterday, but to review:

  1. Yeah, it is a DRM scheme. It's the same kind of crap EA pulled with Spore's periodic authentication and the stories about players being denied access to legally-purchased copies of Dragon Age 2 for criticizng EA on messageboards, cranked up to 11. The always-on connection is not required to play the game, so why the fuck is it there if not as a DRM scheme? Which brings us to:
  2. Even if it weren't DRM, it would still be a terrible fucking idea that prevented people from playing a game they paid for. In fact, if it's not intended as DRM, then EA is even stupider, because they stuck an always-online requirement into a game that didn't need it for no reason instead of for a stupid reason.
  3. And finally: If you follow up the phrase "We can't be any clearer" with an argument that is literally just a slight paraphrase of "Nuh-uh!", maybe you should hire some people who can be clearer.
  • Some claim there's no room for Origin as a competitor to Steam. 45 million registered users are proving that wrong.

Okay, first of all, who is claiming that?

The problem isn't that Steam couldn't use a little competition. The problem is that Origin is a system whereby people's ability to play their legally-purchased games is contingent on whether or not a forum mod somewhere gets pissed off at something they say. Or possibly just gets pissed off when they ask Amazon for tech support.

Anyway, I'll get on the "45 million people can't be wrong!" fallacy in a minute. You had a little more mileage you wanted to wring out of it first?

  • Some people think that free-to-play games and micro-transactions are a pox on gaming. Tens of millions more are playing and loving those games.

Well, Mr. Moore, since you're the one who brought up banks and oil companies, let's talk about that for a minute.

A shitload of people still buy gas from BP and keep their money in Chase banks. Enough to make your "45 million" brag look like loose change in the ashtray of the car they're filling up with BP gas using their Chase credit card. And hell, speaking of ashtrays? Hundreds of millions of people are smoking and loving cigarettes, too. Does that mean everyone who thinks lung cancer is bad must be wrong?

  • We've seen mailing lists that direct people to vote for EA because they disagree with the choice of the cover athlete on Madden NFL. Yes, really...

I don't doubt it. The Internet is a big place. You can find someone who will say absolutely any kind of dumbass thing.

This particular rhetorical tactic is a close cousin of the strawman, with the added benefit that it allows people to act indignant when accused of invoking a strawman. "It's not a strawman! A guy totally said it!" All you have to do is point to the craziest person you can possibly find and pretend he's a representative example of everyone who disagrees with you, and presto!, you can just ignore all the people making well-reasoned and -informed arguments!

  • In the past year, we have received thousands of emails and postcards protesting against EA for allowing players to create LGBT characters in our games. This week, we're seeing posts on conservative web sites urging people to protest our LGBT policy by voting EA the Worst Company in America.

That last one is particularly telling. If that's what makes us the worst company, bring it on. Because we're not caving on that.

I love that one.

Seriously, it is a really tough call whether my favorite part of that bulleted list is the "It's not. Period." part, or the part where Moore straight-up implies that if you don't like EA, it's because you hate gay people.

On a related note: can anyone name an EA game that allows you to play as a gay character that isn't made by a subsidiary that was letting you play as gay characters before EA bought it?

We are committed to fixing our mistakes. Over the last three weeks, 900,000 SimCity players took us up on a free game offer for their troubles. We owed them that.

Ah yes, that would be one of the small, arbitrary selection of free games you made available, of which Ars Technica said:

It's a curious mix of titles, not least because only one of the games is likely to have any particular appeal to SimCity players: SimCity 4. And even that is an odd choice. Many SimCity players already own--and love--the old game, and many regard it as the benchmark against which all city-building games (including the new one) are judged. The problem is that those comparisons aren't necessarily favorable to the new game.

Seeing Warfighter on the list, one wonders if EA wants to be hated even more than it currently is. The game is a stinker.

But back to Moore:

We're constantly listening to feedback from our players, through our Customer Experience group, Twitter, this blog, or other sites. The feedback is vital, and impacts the decisions we make.

If you were listening to feedback, you would have cut this shit out after the Spore backlash. Or the Dragon Age 2 backlash. Or the Battlefield 3 backlash. Or the every single fucking game on Origin backlash. Or the other Battlefield 3 backlash. Or or or windy trees! Windy treeeeeeeeeeeeeeees!

But Mr. Moore, you've made yourself abundantly clear: EA does not give a fuck how many of its customers are dissatisfied, all it cares about is how many of its customers are still happily paying money for its games. As long as games like Spore and SimCity are bestsellers, EA has no incentive whatsoever to back off its terrible, anti-consumer policies.

...and after that there are two more paragraphs of Moore pretty much saying exactly that, another vague "we can do better" that doesn't actually acknowledge what they've done wrong, and a restatement of the thesis because Peter Moore learned in high school English that you're supposed to close an essay by restating the thesis. Fuck it, you get the idea, I don't need to go on.

Obfuscation

Continuing from Friday's post about a Microsoft employee's total disdain for Microsoft customers' concern about the next Xbox's rumored always-on requirement:

I want my game console to only be playable online, said no one ever.
Image via Quickmeme.
My Internet connection went down while I was trying to find it. I'm not kidding.

That's the crux of it, isn't it?

From a consumer standpoint, there is no benefit to an always-on requirement.

Now, people may try to obfuscate this point. They may list off all the benefits of an always-on option. And there are some! Cloud saves are pretty cool! So's online multiplayer! Having those things as options is great!

Making them mandatory, for all games, is not. And therein lies the disingenuousness of the argument.

EA COO Peter Moore recently shared this gem:

Many continue to claim the Always-On function in SimCity is a DRM scheme. It's not. People still want to argue about it. We can't be any clearer -- it's not. Period.

As difficult as it is to argue with the unassailable logic that is "It's not. Period.", there are two problems here:

  1. It's clearly DRM.
  2. Even if it weren't DRM, it would still be legitimately terrible game design.

This is one more case where a company representative is deliberately obfuscating the difference between a nice option and a good requirement.

The idea of an entire world of SimCities interacting with one another? That does sound pretty great! It's really a neat idea!

Is it integral to the gameplay?

Well, Peter Moore will tell you it is. Because Peter Moore is paid to tell you it is.

But it's turned out to be trivial to modify the game for offline play, and quite a lot of people have noted that the game plays just fine that way. The interaction with other players and cities is a nice option -- but it's not required to enjoy the game.

Indeed, it proved a pretty fucking considerable detriment to customers enjoying the game.

So beware this argument tactic -- "[X] is a good requirement to have, because of [features that could be implemented without making it a requirement]."

And its close cousin, "DRM is a benefit to the end user, because of [features that could be implemented without using DRM]."

DRM is never a benefit to the end user. No end user has ever said, "You know, this game is great, but it would be better if it had DRM."

Similarly, as the image above so succinctly notes, nobody has ever said "You know, offline games are great, but I sure wish they were as unreliable as online games."

Microsoft Doesn't Want My Business. That Can Be Arranged.

So in case you haven't been keeping score, apparently the next version of the Xbox will require an always-on Internet connection, even for single-player games.

As you might expect, some people are unhappy about this.

Microsoft's Adam Orth knows just how to treat concerned customers: by insulting and mocking them with disingenuous analogies.

Image: Adam Orth's Twitter feed, insulting his customers' intelligence and his own

Now, one of three things is true:

  1. Adam Orth is stupid.
  2. Adam Orth thinks you're stupid.
  3. Both.

I shouldn't even have to fucking explain this, but here goes anyway:

A video game console that doesn't work without an Internet connection is not analogous to a vacuum cleaner that doesn't work without electricity or a cellular telephone that doesn't work without cellular service.

Because, you see, a vacuum cleaner, by its nature, requires electricity to function. (Technically some vacuum cleaners get that electricity from batteries, but keep in mind, Orth's analogy is very very stupid.)

A cellular telephone requires cellular service to function.

You see where I'm going with this?

A video game console does not require an Internet connection to function.

Now, some games might. Complaining that, say, World of Warcraft requires an Internet connection would indeed be comparable to complaining that a vacuum requires a current and a cellular telephone requires cellular telephone service.

But -- fun fact! -- many video games are single-player.

Refusing to buy a video game console that requires an always-on Internet connection is not analogous to refusing to buy a vacuum cleaner that requires an electrical current.

Refusing to buy a video game console that requires an always-on Internet connection is analogous to refusing to buy a vacuum cleaner that requires an always-on Internet connection.

Nightline 1985, Part 3

Finale. Nice point on how Al Gore wasn't lobbying to regulate country music -- in much the same way that, more recently, California's Leland Yee wanted legal regulations of video game violence but not Hollywood film violence, despite FTC research showing that video game ratings are enforced more consistently than film ratings.

And seriously -- Marvin Gaye? That's the sexually explicit musician you want to protect your children from?

Pity about that last cutoff, but good that someone got a tape at all. Thanks again to uploader koolstrike.

Messiah Controllers

So what am I playing Zelda 2 with?

I'm using a Messiah wireless NES controller.

Remember Messiah? They put out the Generation NEX NES clone a few years back. It was a much-hyped, slick-looking system back in 2005, and promised built-in wireless, dual-mono audio output, and full compatibility with both NES and Famicom games and accessories.

And then it came out and turned out to be running the same damn crummy third-rate NES-on-a-chip as every other Chinese clone.

And so Messiah faded into obscurity.

Which is a pity, because despite the disappointing guts of the NEX, Messiah made some damn solid controllers. And while the NEX had a built-in wireless receiver, you can also use them on a legit NES with a dongle. (The gamepads, anyway; from what I understand the joystick doesn't work with a real NES. Don't know, never got one.)

The controller works well. It's solid and has a good weight to it; the buttons have a good response even if they're a little clicky.

The disc-shaped D-pad is a little weird but I haven't had any real trouble using it to play Zelda 2 -- I have a bitch of a time fighting Ironknuckles, but I don't think that's the controller's fault. I can see it being a problem on something that requires more four-direction precision, though.

It really is a pretty neat device and well worth the $50 Amazon's charging for a pair. (I got the Limited Edition set, which I see is now going for $175 used. I'm tempted to snatch up that $50 set and sell my limited set, but I do like the metal lunchbox.)

I'm kinda disappointed I never got the SNES set, because you can't get those anymore, but I'm seeing good reviews on the SuperRetro wireless SNES controllers. And they have good old-fashioned plus-sign D-pads, too, not discs.

Kind of a moot point, really; the state of SNES emulation and the now-standard design of its controller have meant I haven't hooked mine up in years.

Zelda 2: The One That Fucks Up Alphabetized Lists

Yep, got the bug from Jeremy Parish's excellent Anatomy of Zelda 2 series. I've started replaying Zelda 2.

Jeremy commented on the general unfairness of the game and said that he's using savestates. I'm using authentic NES hardware, but I do have a Game Genie.

When I played through the game as a kid, I only used one Game Genie cheat code: infinite lives. It's amazing how much it does for the game's balance to eliminate the outmoded concept of a limited number of lives (a holdover from the arcade age, of course). Frankly it's odd, in hindsight, that Zelda 2 played the old "3 lives and then Game Over" meme, given that the original game didn't. I mean, sure, 2's a side-scrolling platformer, but Metroid was too, and it didn't bother with giving you a limited number of lives either.

So I resolved to take a crack at Zelda 2 on my NES, once again cheating a bit against its unfair difficulty with the use of the infinite lives code.

And when I went to look it up, I found, via Game Winners, two more codes that weren't in the official Game Genie book and which serve to mitigate the game's lopsided leveling system. So here are the three codes I'm using:

Link has unlimited lives SZKGKXVK
Do not lose all experience when leveling SZVOUNSE
Do not lose experience when hit by enemies SXESIKSE

I think that, on the whole, those three codes go a long way to balancing out the difficulty of Zelda 2 and allowing its strengths to shine. It is a solid game.

Sick and Tired

So I made it through the past couple weeks of being both sick and crazy busy with a wedding, without missing a blog post. So I guess I'd feel pretty silly to miss one now that I'm merely sick, and no longer crazy busy with a wedding.

Damn thing's still hanging on. Indeed, it's still in "too sick to go buy comics on Wednesday" territory. I'm improving, but not nearly damn fast enough.

Finally went to the doctor today and got some antibiotics. So, one more pill to take a couple of times a day; we'll see how it goes.

Mostly just trying to take it easy, heal up. Which is kind of a bummer because my dad and brother are still in town and I'd rather be out with them. Ah well -- plan on grabbing lunch with them tomorrow.


Reading: Just finished A Study in Scarlet. It spent rather a lot more time talking about the Mormon settlement of Utah than I expected.

Playing: Cthulhu Saves the World, and the original Half-Life in its new native-Linux version.

More Stupid Ideas in Digital Distribution

Stop me if you've heard this one: a media company does a promotion, is totally unprepared for the traffic it generates, the servers are obliterated so that legitimate customers can't access their stuff, and all the while pirates are still able to trivially obtain the media in question.

I'm talking about Comixology and Marvel, but I could just as easily be talking about EA ('cept that last part I guess; to my knowledge there's no crack to run SimCity without a network connection as yet).

Marvel started a big promotion the other day: 700 free issue #1's through Comixology.

The demand took down the Comixology site for two days. And it's still running slowly.

To blame for all this? Two things:

  1. a client-server distribution model with only a single website available to download from, and
  2. DRM on the files to make sure nobody else can set up a mirror.

Well, I should say "to make sure nobody else can set up a legal mirror", because, well, if you've been on the Internet for five minutes and are not a complete dumbshit, you're probably aware that anyone who wants those comics can trivially find pirated copies.

Go the legal route, with Comixology? You get a proprietary file that you can only read in their program. Provided you can access their fucking website at all.

Go the illegal route, through some dodgy website? You get a CBR, or a CBZ, or a PDF, which you can read in any program that supports that format. And you don't have to worry about whether a single specific website is actually working in order to acquire that file.

It doesn't take a fucking genius to see which is the superior, more customer-friendly option.

Let's talk about what customers want. Hey, I like comics. Let's start with me. Here, maybe this will help you get a feel for just how much money you could potentially squeeze out of me:

27 shortboxes, a long box, and a stack of bags a couple of feet high of books I haven't boxed yet

Not pictured: 14 more shortboxes, plus about 2/3 of a bookcase taken up by hardcovers and trades.

My point is, I have spent a fuck of a lot of money on comics over the course of my life.

You know how much I've spent on Comixology? Zero. The Dark Horse digital store? Zero.

And make no mistake: that's not just because I prefer physical comics. I do, but I've downloaded any number of free comics from both those stores. I've read them and I've enjoyed them. I'd be adding those 700 Marvel #1's to my collection right the fuck now if the website were functional.

But free is the amount I am willing to pay for a DRM-infected book, comic or otherwise. If you won't let me read the file on whatever computer I want, in whatever program I want, then you're not getting a damn dime from me.

I realize I'm not the guy Comixology's trying to appeal to here -- they're trying to draw in new readers, not people who know what happens on Wednesdays. I get that. I'm not the target audience here.

But the target audience is getting timeouts too. Not just new readers coming for the Marvel promo, but existing customers who can't access their accounts.

So, here are a couple of points to start with that I think should be blisteringly obvious:

The very idea of restricting access to a free digital giveaway is completely fucking insane.

Why put DRM on something you're giving away for free? What conceivable reason is there for this? Why would you want to restrict copying of a free promotion that you are doing?

And why only make it available from a single distributor?

I mean, I get the reasoning behind that one, at least: they want to turn people into Comixology customers. They don't want people to just grab the free comics and never bother coming the the Comixology site. I get the theory.

But in practice, well, how's that working out for you guys? You getting any customers out of this thing?

Here's the right way to do it: just post all 700 files in a big torrent file. Make them CBR/CBZ format. And stick an ad for Comixology in every file.

Ever see a popular torrent collapse under the weight of high demand? Of course you haven't. Because that is the opposite of how BitTorrent works. BitTorrent is at its absolute best on files that are in high demand.

Now, I know why media companies don't take advantage of BitTorrent: because that would legitimize BitTorrent. As far as the publishers are concerned, BitTorrent is synonymous with piracy. They want the protocol banned entirely -- so of course they're not willing to acknowledge that it can be used as a tool for legal distribution, and a very very good one at that.

So instead, they opt for DRM-encumbered files distributed through a traditional client-server model -- and create this gigantic fucking debacle. And you know what their takeaway from this is going to be? "Well, obviously we need to make sure we've got more bandwidth next time." They're going to think that the problem is that their stupid distribution model wasn't implemented correctly, not that their stupid distribution model is stupid.

"Let's just make sure we've got more bandwidth next time" was EA's solution to the authentication problems that Spore users faced in 2008. 5 years later, did it work?

As long as you're thinking that the fix is a better delivery mechanism for DRM-infected content, you're doing it wrong. The problem will persist.


But you know, there are lots of great digital comics out there that aren't from Comixology and aren't DRM-infected. I've gushed about Mark Waid's Thrillbent before; those are all DRM-free and free to download. I also enjoyed the first issue of Dracula the Unconquered by Chris Sims, Steve Downer and Josh Krach; it's DRM-free and only costs a buck.

The point here isn't merely to castigate companies who do it wrong -- please reward the ones who do it right.